Congratulations to the Vanguard’s creative marketing team for winning two awards at the 10th Annual Service Industry Advertising Awards (SIAA) which were announced this week. The Spring/Summer 2012 issue of VU Magazine won a Silver and the 2010-11 Annual Report, won a Merit.
According to the SIAA, nearly 2,000 entries were received in this year’s competition. A national panel of judges evaluated and rated entries in eight groups and twenty-six categories. The judges awarded 140 Gold Awards, 109 Silver Awards, as well as 82 Bronze Awards.
SIAA is the only advertising awards to specifically recognize the achievement of the service industry. Many other advertising awards are dominated by consumer goods and other tangible products. The service industry is adding a significant contribution to marketing and advertising. SIAA recognizes the creativity adn communication of the service industry.